AIGA Poster Campaign

I created 3 posters that promote the 2023 AIGA Design Conference. This series of posters would appear in New York City and online on social media to promote the conference. The mock conference theme was “reassemble.” With that theme in mind, we had to create a poster including specific information such as the date, the city, and the name. My approach was to take the word “reassemble” and assemble the text across the page. I then created structural drawing strokes to give the impressions of creating, architecture, and building the word itself. I used bright colors and bold text to catch the specific audience of designers walking through the city.